"Color the World" is a 12-minute short film about the founding, growth, philosophy, and people behind the Pulsera Project.
The film examines how the Pulsera Project empowers artists through fair trade jobs and education, creating a unique alternative to the harsh working conditions that many Nicaraguans endure in the absence of other options. The video also shows how pulsera sales create opportunity for meaningful cultural exchange in U.S. schools, and how the proceeds from those sales are invested in Central American communities.
Finally, the video explores how our consumer decisions in the U.S. can have an enormous impact on the lives of people in developing nations. If we really want to help change the world, we can start right here at home, purchasing from companies that value human dignity and equality over profits.